Schedule Productivity Around Your Ebb and Flow

Thinking designed by Icons8 from the Noun Project

Thinking designed by Icons8

Our bosses or clients expect us to consistently produce quality work. Often, we expect the same of ourselves, which leads to burnout or stress. These days it’s too easy to fall into a dangerous trap of believing a constant output of quality work is possible and not merely superhuman.

Over on HealthGuidance, Adam Sinicki explains a better way to look at how we produce work, particularly by utilizing a well-timed break:

The better solution then is to acknowledge that your creativity and productivity are going to naturally ebb and flow, and to focus on getting that cycle to line up with the times when you want the most work. Think of this as a similar process to your body clock – the times you eat, the times you sleep and the external cues you get coming in all combine to create a body clock that dictates when you’ll feel awake and when you’ll feel tired. Your brain works in the same way, in that it can only work optimally for a set period of time and thus needs periods of rest in between if you are going to get the very most from it.

So scheduling in rest from the stress of everyday life is important, but just as important is the ability to make sure that that rest is high quality and that it will actually mean a break from work-related thoughts and other kinds of thoughts that might tire you out.

How often do you find yourself worrying about the tools you use or habits around your work, without considering the importance of well-timed and quality breaks? As Sinicki writes: it’s important to familiarize yourself with the natural, organic flow of your creative abilities and step-back every now-and-then to rejuvenate. It may not be glamorous to talk about the natural rhythm of our creativity, but embracing it allows us to not only do better work, but to avoid burnout and do more work in the long-run as a result.

Read Sinicki’s full-write up on how to get yourself to perform at your creative best when you need to most right here.

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Manage Your Energy: Are You Engaged or Unengaged?

Pulse by im icons from The Noun Project

Pulse by im icons from The Noun Project

As we free up more time and increase our per-hour output, we can easily exhaust our physical, mental and emotional energy by working longer and harder. To help manage our energy, blogger Penelope Trunk suggests re-imagining our time by splicing it into engaged time vs. unengaged time:

People actually don’t mind working long hours when they are engaged. Burnout is not a result of how much work you’re doing but what type of work you’re doing. So instead of organizing time into work time and personal time, you could organize it into time when you like what you’re doing and time when you don’t like what you’re doing. This is actually my big gripe with Tim Ferriss. He says he only works a 4 -hour week, but he really means he only does four hours a week of work that is not engaging to him.

And as the gray area between work and life becomes ever murkier, this can be a great mindset to help find your balance. If you have high-pressure life events that can’t be avoided, it might be a good idea to reschedule that big presentation or huge project deadline for another day (or vice versa).


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How to Be a Happier Entrepreneur

Castle designed by James Christopher for the Noun Project

Castle designed by James Christopher for the Noun Project

Being an entrepreneur can mean a demanding, unpredictable schedule; spreading oneself way too thin; and trying to pull off tremendous, seemingly impossible feats. This sometimes leads to burnout, and even if we don’t want to admit it, unhappiness. Matthew Toren penned a piece for Entrepreneur about habits of healthy, happy, and wise entrepreneurs. One of the best practices that leads to happiness? Setting and enforcing boundaries. Sounds obvious, but definitely easier said than done when you’re trying to please everyone from employees to spouses. Toren recommends:

For example, if you commit to your partner that Friday night is date night, you have to enforce the boundaries of your business creeping into your Friday nights. If you set the boundary that every morning from 8 a.m. to 10 a.m. you’re at the gym, you can’t let your staff infringe on that boundary with early morning meetings.

Boundaries are really about discipline. Exercising our power to stick to our word and values helps to minimize conflict, guilt, and that doing-too-much mentality.


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Find New Clients the Creative Way

Binoculars designed by Luis Prado for the Noun Project

Binoculars designed by Luis Prado for the Noun Project

For many creatives, finding new clients can be challenging, and well, a real drag when all we want to do is work on our next masterpiece. Alex Mathers of Red Lemon Club developed a list of 50 ways for creative people to land clients. A creator himself, the list is both practical and creative-centric. Here are a few of his suggestions:

10. Shoot a behind the scenes film of your workspace and share it online.

15. Give a free talk on something that would truly benefit your target prospects and encourage people to connect with you at the end.

32. Create a free web-zine using collaborative writers on a topic of interest to prospects that generates leads for all of you.

34. Create a written tutorial on something you’re uniquely good at and share it online.

We have to face the facts: creatives, we’re also business people. Luckily, we have a unique advantage: creative energy that we can harness to land clients in innovative ways that align with our strengths. What better time than now to pick a new tactic from Mathers’ list and implement it with creative gusto?


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10 Science-Backed Ways to Spark Creativity

Child designed by Joey Edwards from the Noun Project

Child designed by Joey Edwards from the Noun Project

Research over the last decade has shown that there are proven methods for sparking creative insights. If you want to be more creative, author and researcher Jonah Lehrer explains at The Wall Street Journal, you’ll simply need to coax your brain into it. Lehrer gives us 10 tips on how to do just that, here are some of our favorites:

Get Groggy: According to a study published last month, people at their least alert time of day—think of a night person early in the morning—performed far better on various creative puzzles, sometimes improving their success rate by 50%.

Daydream Away: Research led by Jonathan Schooler at the University of California, Santa Barbara, has found that people who daydream more score higher on various tests of creativity.

Think Like A Child: When subjects are told to imagine themselves as 7-year-olds, they score significantly higher on tests of divergent thinking, such as trying to invent alternative uses for an old car tire.

Laugh It Up: When people are exposed to a short video of stand-up comedy, they solve about 20% more insight puzzles.

While creativity has been viewed as magical concept for centuries, research like that Lehrer points to shows that it’s little more than a series of cognitive tools our brains use to solve problems. Learning how to hone those skills (as Lehrer explains) means we can spark it in ourselves and our work whenever we need it most.


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Werner Herzog: Tackle Your Ideas


Burglar designed by Designvad from the Noun Project

In filmmaker Werner Herzog’s book A Guide for the Perplexed, he describes his ideation process and how he selects which concept to develop first:

The problem isn’t coming up with ideas, it is how to contain the invasion. My ideas are like uninvited guests. They don’t knock on the door; they climb in through the windows like burglars who show up in the middle of the night and make a racket in the kitchen as they raid the fridge. I don’t sit and ponder which one I should deal with first. The one to be wrestled to the floor before all others is the one coming at me with the most vehemence.

When Herzog is overwhelmed with ideas, he selects the concept most avid in his mind. From there he works it until completion before moving on. He describes finishing a project like having a weight lifted from his shoulders. It’s not necessarily happiness, but an ease of ending one thing before starting the next. However your ideas find you, make sure you finish through to completion – whether that means writing it down in a notebook or following it through to realization.


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Run Your Race, Not Someone Else’s


Race designed by Takao Umehara from the Noun Project

When we see the impressive work of others, it’s tempting to change our game plan to follow theirs in our fear of being left behind. However, Todd Henry, founder of Accidental Creative, has learned that due to unique passions, skills and experience, we each have our own path to follow. Henry advises embracing the motto of one of his runner friends:

…the most important mindset principle for success in competitive running, especially in endurance races, is twofold: stay focused on the ground immediately in front of you, and work your plan.

Don’t sacrifice your drive because you are comparing your work-in-progress with someone else’s finished product. As Henry states, “Run your race. Execute your plan. Do your work, not someone else’s.”


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