1. The act of working in concert with others to push ideas forward 2. A collective approach that promotes accountability and cross-pollination, two critical forces in generating meaningful productive creative output.
The most successful institutions are more like a network and less like a hierarchy. They are adaptive and not protective. In other words: The companies that will survive the networked age are the ones who think like a responsive system.
Starbucks and Dunkin' Donuts both sell coffee, but the former gets away with charging much more. Why? Because crafting a unique experience for your clients can make your competitors’ prices irrelevant.