Volume Three

Make Your Mark

Edited By: Jocelyn K. Glei/
Foreword: Scott Belsky

Finally, a business book for makers, not managers.


Are you ready to “make a dent in the universe”? As a creative, you no longer have to take a backseat. In fact, stepping up and embracing entrepreneurship is the fastest route to impact. But where do you start? And what sets the businesses that succeed apart?

We tapped 21 leading entrepreneurs and experts to share their best practices for launching a purpose-driven business, refining your product, delighting your customers, inspiring your team—and ultimately—making something that matters.

With Contributions From:
Design Partner
Kleiner, Perkins, Caufield and Byers
Co-Founder & Co-CEO
Warby Parker
Inventor & CEO
Founder & CEO
O’Reilly Media
Product Design Director
CEO of Udacity
Google Fellow
Founder & CEO
Head of Behance
VP of Community, Adobe
The Happiness of Pursuit
Senior Director
Author & Entrepreneur
Founding Partner
Red Antler
Founder & CEO
Founder & Chairman
CEO & Co-Founder
CCO, Contently
Author, Smartcuts
Managing Editor
Turn the Ship Around
A More Beautiful Question
General Manager
Fog Creek Software
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“Make Your Mark” will show you how to:
  1. Find the perfect alignment between your unique talents and what the world needs.
  2. Start small, by making one thing so great that people can’t ignore it.
  3. Refine your product experience by embracing the “first 15 seconds” and “invisible design.”
  4. Create an emotional connection with your customers by focusing on small acts of generosity.
  5. Build learning, experimentation, and creativity into the DNA of your business.
  6. Make the transition from founder/maker into fearless leader.
About the Editor
Jocelyn K. Glei
Editor-in-Chief, 99U

Jocelyn K. Glei leads the 99U in its mission to provide the "missing curriculum" on making ideas happen. She oversees 99u.com — which has won two Webby Awards for "Best Cultural Blog" — and leads the curation of the popular 99U Conference. She edits the 99U book series — including Manage Your Day-to-Day, Maximize Your Potential, and this book, Make Your Mark — which has sold over 180,000 copies and counting since 2013. Jocelyn is passionate about creating content-driven products that people love.